December sales remain level with last year, with only 0.1% increase, according to the latest data from S4labour.  

by | Jan 7, 2025 | Sales Figures

Waiter bringing coffee to his customer in a restaurant.

Overall, like-for-like sales data show minimal difference when compared to the same month in 2023. In London, sales were up 5.5%, whereas areas outside of the capital saw a drop of 1.4%.  

Food-focused businesses fared better, with sites up 3.1% compared to a drop of 5.3% in wet-led venues.  

S4labour’s Chief Growth Officer, Richard Hartley, commented: “While like-for-like sales have remained steady, inflation continues to loom, putting pressure on profit margins. As we approach the anticipated price increases in April, operators will need to stay focused on delivering value, ensuring that they adapt effectively to changing economic conditions while maintaining customer satisfaction and profitability.” 

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